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Despite the situation we are currently in with regards to COVID-19, we have never seen a greater push from brands, advertisers and the media – many of whom are Front Foot members – doing great things in response to the outbreak and the circumstances that we are now living in.
This is why we have created a special category on our Ad Pays 8 hub that highlights case studies from members that have created positive initiatives in response to the virus. It is a one-stop-shop for all the creative and entrepreneurial work that has helped the UK get through the biggest peace-time crisis we have ever faced.
Case studies are included from Front Foot members such as Grey London, Spotify, McDonald’s, Royal Mail, Engine, ITV, Google, Essence Global, BBH and Nationwide. If you would like to feature any work that you are doing surrounding Covid-19 on our online hub, or have seen work that you think should be featured, then please get in touch with Ellie, and we will include it in our showcase to Government, key decision-makers and professionals across our industry.
Ad Pays 8 is a report by our industry’s think tank, Credos, on UK advertising’s positive contribution to society, and features case studies that highlight such brilliant work from Adland, which are also showcased on the dedicated hub.
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