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The Advertising Association represents UK advertisers, agencies, media, and research services in the advertising industry. Founded in 1924, we promote the rights, roles and responsibilities of advertising domestically and internationally, acting as the link between practitioners and the politicians and policymakers whose decisions impact the sector. In concert with the advertising industry’s think tank Credos, we produce and disseminate research and reports that enable our members to make informed decisions. Our work is focused around a number of policy areas and industry programmes including trust in advertising, data and e-privacy, digital advertising, promoting growth and many more.
Front Foot is our industry’s exclusive member network, made up of over 50 businesses across UK advertising. It aims to promote the role of responsible advertising and its value to people, society and the economy through a coalition of senior leaders from advertisers, agencies and media owners.
Membership offers a range of exclusive benefits, from early access to Credos research to invitations to exclusive networking events. The Front Foot network helps us shape the annual agenda and means members are at the forefront of the latest thinking and industry initiatives of value to their businesses.
Please do not hesitate to get in contact about our activities, ongoing projects, and publications. We are happy to help in any way we can.
For press-related enquiries, please contact matt.bourn@adassoc.org.uk or matthew.evans@adassoc.org.uk
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If your company would like to become a member, please visit our Front Foot page for more details.